

There is no minimum spend required, nor cap on the points that can be earned.

The biggest strength of the HBSC TravelOne? It’s a great general spending card. block reduces to 2 miles)Īnd as I was drafting this post, I suddenly had an epiphany. Like every new launch, the TravelOne has generated a ton of online discussion, which has been very helpful in spotting things I missed the first time round! HSBC TravelOne Cardġ0,000 miles (beyond this, the min. I’ve spent the past couple of days poring over the details of this card and analysing its use cases. HSBC certainly took its time entering this segment - almost every other bank already has one - but hey, there’s no harm in being fashionably late. Here are a few well-designed websites with the golden ratio template overlaid on them to see exactly how it relates to the individual designs.This week saw the launch of the TravelOne Card, HSBC’s first mass market miles card in Singapore. It helps create balance and scale, even when not wholly intentional. What the golden ratio does is cue you into to focal areas where the user is likely to focus and look based on nature. So what matters is that you understand and acknowledge it in an effort to create the best and most usable design possible. This theory exists whether you apply it intentionally or not. It’s one more tool to help you create something that establishes the right emotional and visual tone with users. So why does the golden ratio really matter to designers?

Why Does the Golden Ratio Matter in Design?
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The example above includes a template that you can download and try.

Use the ratio to create a base website grid for the main content area and sidebar.Here are three tips for using the golden ratio in design projects. So how do you put all of this information into practical use? (We don’t want you to overthink design projects and get overwhelmed by math.)
